About ViGenAiR
ViGenAiR (pronounced vision-air) is an AI-powered platform used by internal teams within the WPP Media Group (including Choreograph). It stands for Video Generation via Ads Recrafting.
ViGenAiR uses multimodal Generative AI models on Google Cloud Platform (GCP) to transform long-form video ads into shorter, targeted ad creatives for Demand Gen and YouTube campaigns. It analyses dialogue, visuals, logos, and music to intelligently segment and recombine content into high-quality variants.
OAuth Scopes Required
- https://www.googleapis.com/auth/userinfo.email – Authenticate the user and ensure access is limited to authorized accounts.
- https://www.googleapis.com/auth/cloud-platform – Access GCP services like Vertex AI and Cloud Storage for processing and storing media.
- https://www.googleapis.com/auth/script.external_request – Allow Apps Script frontend to communicate securely with backend services.